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Banner: This will show in Slot 1 of the banner reel at the top of the SideQuest homepage. It is the most prominent spot on the site.
Infill (Listing Thumbnail): This will show in the first spot on the reels under the banner. Users will see your promotion as first in line so it is more likely to be seen and clicked.
Note: you can add as many promotions as you want!
Download Design templates here
2. Add Funds
Approved Developers can claim $100 Free credit to test the system. Currently you can only add funds by card. We do not take any further payments from you, you simply top-up & pay-as-you-go.
From time to time we may run special offers, we announce these in our Developer Discord. Join up so you don’t miss out on opportunities get better value for your spend.
3. Name your campaign & select when you want it to run.
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You can view the organic performance of your SideQuest listing by using this format - https://sidequestvr/my-app-analytics/'appid'/ (appid is the listing number in your URL) - in this instance ‘views’ are people who looked at your Sidequest SideQuest listing, and ‘clicks’ are how many times people selected the pink download button. These numbers do not reflect sales. If you want to track sales you must view this data on the platform where you make the sale e.g. on Oculus, Itch or Steam. We cannot collect this data for you. If you find you get a lot of ‘views’ and ‘clicks’ but your sales are not increasing then it means the user has decided not to buy at the point of sale. In which case, think about how you can improve your listing to convince users its a good choice!
If you set up your campaign with an external link e.g. you use an Oculus App Lab link- you won’t see any impact on your SideQuest traffic because users are not being sent there AND unless you use a UTM-Source or a Pixel you won’t see the traffic coming from ‘Sidequest’ in your Oculus analytics. It is important to use tracking so you can see impact in your statistics. See point 7 above! Any traffic you see from ‘Sidequest’ or ‘sdiequest’ (spelling intentional) is traffic coming directly from the SideQuest website or the SideQuest desktop app so you do need to identify your paid advertising separately.
The promotion system is separate from SideQuest and from Oculus. The clicks and views will be different on each platform. On the promotion system - ‘views’ are the times that people seen your advert while browsing, ‘clicks’ mean people who clicked on your banner or listing infill. CTR- Click Through rate- is the % of people viewing vs clicking. A solid CTR is 2%. If you are not hitting this- have a think about your artwork- why are users viewing and not clicking? Ask the SideQuest community to give you feedback. Use Fiverr to get more assets in different styles and try different campaigns at the same time. Then when you see which is more successful think about using that graphic design style going forward. This is known as A/B testing and it is what a professional marketing firm would do. You can do it yourself!
The ratings systems on SideQuest and Oculus are separate. Each platform has its own way to score and list apps.
Questions
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